{"id":26690,"date":"2026-01-04T19:37:31","date_gmt":"2026-01-04T18:37:31","guid":{"rendered":"https:\/\/ruraleasy.com\/?post_type=cpt_services&#038;p=26690"},"modified":"2026-04-08T10:40:52","modified_gmt":"2026-04-08T08:40:52","slug":"comercialitzacio-de-cases-rurals-i-hotels-rurals","status":"publish","type":"cpt_services","link":"https:\/\/ruraleasy.com\/ca\/services\/comercialitzacio-de-cases-rurals-i-hotels-rurals\/","title":{"rendered":"Comercialitzaci\u00f3 de Cases Rurals i Hotels Rurals."},"content":{"rendered":"\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>A RuralEasy ens encarreguem de la comercialitzaci\u00f3 de la teva casa rural.<\/p>\n<\/blockquote>\n\n\n\n<p>La compet\u00e8ncia al mercat de les cases rurals \u00e9s cada vegada m\u00e9s gran i cal utilitzar les millors pr\u00e0ctiques i eines per tenir una <strong>exposici\u00f3 m\u00e9s gran<\/strong> i <strong>millor<\/strong> al mercat per vendre al preu \u00f2ptim en cada moment.<\/p>\n\n\n\n<p>La comercialitzaci\u00f3 compr\u00e8n:<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Preparaci\u00f3: fotografies professionals, videos i altres.<\/h2>\n\n\n\n<p>Preparem la casa, assessorem com preparar la casa per que tingui la seva millor cara i fem <strong>fotografies professionals<\/strong>, <strong>videos<\/strong> i altres com <strong>fotografies aereas<\/strong> si cal per visualitzar la casa i els exteriors. Tot aix\u00f2 ens ajudar\u00e0 a promocionar millor la teva casa rural.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Promoci\u00f3 en portals de reserves i xarxes socials.<\/h2>\n\n\n\n<p>\u00c9s molt important tenir una exposici\u00f3 m\u00e0xima al mercat. Amb el nostre sistema estem connectats amb els principals <strong>portals de reserves<\/strong> (Booking, Airbnb, ..) i, a m\u00e9s, tamb\u00e9 amb p\u00e0gines <strong>web especialitzades<\/strong> en turisme rural. D\u2019aquesta manera abastem una part \u00e0mplia del mercat i podem maximitzar preus i ocupaci\u00f3. Tota la informaci\u00f3 s\u2019actualitza de forma autom\u00e0tica, aix\u00ed no hi ha risc d\u2019errors ni overbookings.<\/p>\n\n\n\n<p>Gestionem les <strong>xarxes socials<\/strong> de RuralEasy i de cada casa en particular. Les xarxes s\u2019han convertit en una eina perfecta per donar a con\u00e8ixer novetats, promocions, sortejos i, en definitiva, captar l\u2019atenci\u00f3 del futur hoste.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Revenue management, gesti\u00f3 de preus din\u00e0mics.<\/h2>\n\n\n\n<p>El Revenue Management \u00e9s un conjunt de t\u00e8cniques que permeten <strong>maximitzar preus<\/strong> i <strong>ocupaci\u00f3<\/strong> i, per tant, els <strong>ingressos<\/strong>.<\/p>\n\n\n\n<ul class=\"wp-block-list listasep1\">\n<li>Determinar quins <strong>portals<\/strong> i <strong>p\u00e0gines web<\/strong> s\u00f3n els m\u00e9s adients per a cada tipus de casa. Hi ha p\u00e0gines especialitzades en cases grans i d\u2019alta qualitat, d\u2019altres especialitzades en cases d\u2019alta muntanya, d\u2019altres de costa, \u2026<\/li>\n\n\n\n<li><strong>Contingut<\/strong> i forma de publicaci\u00f3 dels anuncis. Preparar i actualitzar el contingut dels anuncis de la casa a les plataformes perqu destaquin els aspectes positius (piscina, jard\u00ed per a barbacoes, gran sala d\u2019estar per a \u00e0pats, ..).<\/li>\n\n\n\n<li><strong>Condicions de reserva<\/strong>. Establir l\u2019estada m\u00ednima, les condicions de cancel\u00b7laci\u00f3 i altres aspectes per a cada per\u00edode amb la finalitat d\u2019optimitzar els ingressos.<\/li>\n\n\n\n<li><strong>Preus din\u00e0mics<\/strong>. An\u00e0lisi i determinaci\u00f3 del preu de lloguer per a cada nit de l\u2019any en funci\u00f3 de les caracter\u00edstiques de la casa, la compet\u00e8ncia i l\u2019evoluci\u00f3 del mercat. D\u2019aquesta manera aconseguim reserves a un preu m\u00e9s alt en per\u00edodes d\u2019alta demanda i ocupacions m\u00e9s altes en per\u00edodes de baixa demanda.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Dos models de treball<\/h2>\n\n\n\n<ul class=\"wp-block-list listasep1\">\n<li><strong>RuralEasy es fa c\u00e0rrec de la<\/strong> <strong>Promoci\u00f3 i el Revenue Management<\/strong>. Delegues aquestes funcions en nosaltres i ens ocupem de tot. T\u2019oblides d\u2019estar pendent dels calendaris, reserves, preus per a cada dia o temporada\u2026 \u00c9s l\u2019opci\u00f3 que recomanem.<\/li>\n\n\n\n<li><strong>RuralEasy com un<\/strong> <strong>canal m\u00e9s de promoci\u00f3<\/strong>. En aquest cas, si vols continuar gestionant els teus calendaris i els preus dels teus anuncis, no hi ha cap problema; nosaltres serem un canal m\u00e9s de promoci\u00f3 i t\u2019aportarem reserves addicionals en els per\u00edodes en qu\u00e8 la casa estigui disponible.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Avantatges del servei<\/h2>\n\n\n\n<ul class=\"wp-block-list listasep1\">\n<li>M\u00e9s <strong>exposici\u00f3<\/strong> al <strong>mercat<\/strong>.<\/li>\n\n\n\n<li>Millor <strong>posicionament<\/strong> a les cerques.<\/li>\n\n\n\n<li><strong>Preus din\u00e0mics<\/strong> per aconseguir <strong>m\u00e9s reserves<\/strong> i a <strong>millor preu<\/strong>.<\/li>\n\n\n\n<li>Nosaltres <strong>ens encarreguem<\/strong> de tot.<\/li>\n\n\n\n<li><strong>Sense comprom\u00eds de perman\u00e8ncia<\/strong>, et pots donar de baixa en qualsevol moment.<\/li>\n\n\n\n<li>En resum, <strong>m\u00e9s ingressos<\/strong>, <strong>menys preocupacions<\/strong>. <\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Preguntes freq\u00fcents<\/h2>\n\n\n\n<div data-wp-context=\"{ &quot;autoclose&quot;: false, &quot;accordionItems&quot;: [] }\" data-wp-interactive=\"core\/accordion\" role=\"group\" class=\"wp-block-accordion faqs has-small-font-size is-layout-flow wp-block-accordion-is-layout-flow\">\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-1&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h5 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-1-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-1\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">Puc triar cada hoste?<\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h5>\n\n\n\n<div inert aria-labelledby=\"accordion-item-1\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-1-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p class=\"has-small-font-size\">Tu, com a propietari, ens indiques els criteris que hem de seguir (edat, grups, fam\u00edlies, amb\/sense animals\u2026) i nosaltres seguirem estrictament aquestes indicacions.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-2&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h5 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-2-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-2\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">Puc rebutjar una reserva?<\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h5>\n\n\n\n<div inert aria-labelledby=\"accordion-item-2\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-2-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p>En base als criteris indicats, filtrem els clients i gestionem les reserves. Un cop la reserva s\u2019ha realitzat, no \u00e9s possible cancel\u00b7lar-la per part del propietari, per\u00f2 s\u00ed que podr\u00e0s afinar els criteris de filtratge de cara a futures reserves.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-3&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h5 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-3-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-3\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">Puc conservar els meus anuncis i continuar fent reserves pel meu compte?<\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h5>\n\n\n\n<div inert aria-labelledby=\"accordion-item-3\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-3-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p>S\u00ed, \u00e9s clar, pots conservar els teus anuncis i continuar fent reserves pel teu compte. \u00c9s el model de treball 2. En aquest cas, connectarem els calendaris per con\u00e8ixer la disponibilitat i nosaltres aportarem reserves addicionals en els per\u00edodes en qu\u00e8 la casa estigui disponible.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-4&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h5 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-4-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-4\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">En quines zones treballeu?<\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h5>\n\n\n\n<div inert aria-labelledby=\"accordion-item-4\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-4-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p>Aquest servei l\u2019oferim a tot Espanya.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-5&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h5 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-5-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-5\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">Quin preu t\u00e9 aquest servei?<\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h5>\n\n\n\n<div inert aria-labelledby=\"accordion-item-5\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-5-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p>RuralEasy nom\u00e9s cobra si aconseguim reserves. Les nostres condicions s\u00f3n flexibles i personalitzades. En qualsevol cas, els&nbsp;<strong>ingressos<\/strong>&nbsp;<strong>addicionals<\/strong>&nbsp;que genera el nostre servei cobreixen \u00e0mpliament el nostre&nbsp;<strong>cost<\/strong>&nbsp;i encara queda un&nbsp;<strong>benefici important<\/strong>&nbsp;per al&nbsp;<strong>propietari<\/strong>. No dubtis a contactar-nos per explicar-te m\u00e9s.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-6&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h5 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-6-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-6\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">Puc contractar nom\u00e9s aquest servei?<\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h5>\n\n\n\n<div inert aria-labelledby=\"accordion-item-6\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-6-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p>S\u00ed, pots contractar nom\u00e9s aquest servei.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Contacta amb nosaltres<\/h2>\n\n\n\n<div class=\"wp-block-contact-form-7-contact-form-selector\">\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f26807-o1\" lang=\"ca\" dir=\"ltr\" data-wpcf7-id=\"26807\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/ca\/wp-json\/wp\/v2\/cpt_services\/26690#wpcf7-f26807-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Formulari de contacte\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"26807\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.5\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"ca\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f26807-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/><input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/fieldset>\n<div class=\"form-style-1\">\n\t<div class=\"columns_wrap\">\n\t\t<div class=\"column-1_2\">\n\t\t\t<p><span class=\"style-line icon-name\"><span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Nom\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div class=\"column-1_2\">\n\t\t\t<p><span class=\"style-line icon-email\"><span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Email\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"columns_wrap\">\n\t\t<div class=\"column-1_2\">\n\t\t\t<p><span class=\"style-line icon-phone\"><span class=\"wpcf7-form-control-wrap\" data-name=\"phone\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-tel wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-tel\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Tel\u00e8fon\" value=\"\" type=\"tel\" name=\"phone\" \/><\/span><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div class=\"column-1_2\">\n\t\t\t<p><span class=\"style-line icon-subject\"><span class=\"wpcf7-form-control-wrap\" data-name=\"subject\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Assumpte\" value=\"\" type=\"text\" name=\"subject\" \/><\/span><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"columns_wrap margin-bottom\">\n\t\t<div class=\"column-1_1\">\n\t\t\t<p><span class=\"style-line icon-textarea\"><span class=\"wpcf7-form-control-wrap\" data-name=\"your-message\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Com et podem ajudar? No dubtis a posar-te en contacte amb nosaltres!\" name=\"your-message\"><\/textarea><\/span><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\t<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"ENVIAR\" \/><span class=\"wpcf7-form-control-wrap\" data-name=\"acceptance\"><span class=\"wpcf7-form-control wpcf7-acceptance\"><span class=\"wpcf7-list-item\"><label><input type=\"checkbox\" name=\"acceptance\" value=\"1\" aria-invalid=\"false\" \/><span class=\"wpcf7-list-item-label\">He llegit i accepto la <a href=\"\/ca\/politica-de-privacitat\/\" target=\"_blank\">pol\u00edtica de privacitat<\/a>.<\/span><\/label><\/span><\/span><\/span>\n\t<\/p>\n<\/div><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>M\u00e0rqueting i promoci\u00f3<\/p>\n","protected":false},"author":2,"featured_media":26689,"comment_status":"closed","ping_status":"closed","template":"","cpt_services_group":[],"class_list":["post-26690","cpt_services","type-cpt_services","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - 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